🧵 Etsy · 2026-08-12
“Add applicable information to the Product safety info field in your listing forms — Etsy GPSR warning”
Add an Economic Operator to your account and/or update the Manufacturers field in your listing forms. Add applicable information to the Product safety info field in your listing forms.
We've introduced a new product safety section in your listings to help meet GPSR requirements. [...] Use the open text field labeled Manufacturers and Product safety info [...] Product safety warnings: Include safety information relevant to your item, such as age restrictions, hazard warnings, disposal instructions [...]
What does this mean?
Etsy is telling you that your listings are missing the safety and traceability information required by the EU's General Product Safety Regulation (GPSR), and it wants you to fill in specific fields before you keep selling to buyers in the EEA and Northern Ireland. This is not an accusation that your product is dangerous — it is a data request. The GPSR (Regulation (EU) 2023/988) has applied since 13 December 2024, and it requires that every consumer product sold into the EU shows, at the point of sale, who manufactured it, who is responsible for it inside the EU, and any warnings a buyer needs to see before purchase.
To collect that data, Etsy added a Product safety section to the listing form with two open text fields — Manufacturers and Product safety info — plus an account-level economic operator setting under Shop Manager. Per Etsy's GPSR help article, filling in either the shop-level economic operator or the listing-level fields satisfies the request; doing both is the safest option. Listings that stay incomplete risk becoming unavailable to EEA and Northern Ireland buyers, and in the worst case being deactivated.
Why did I get this?
You received this prompt because Etsy has identified your shop as one that sells (or can sell) to buyers in the EEA states or Northern Ireland and you are — or appear to be — a trader, i.e. someone selling in a business or professional capacity rather than as a private individual. Three details worth knowing:
- It's about the buyer's location, not yours. A seller in the US, UK, or Türkiye shipping to Germany or France is fully in scope.
- Handmade is not exempt. The GPSR has no carve-out for small batches, one-of-a-kind items, or hobby-scale shops that sell as traders.
- Old listings get a pass. Etsy states that listings created before 13 December 2024 are exempt, even if they are later renewed. Listings created on or after that date need the information.
If you genuinely don't want to comply, Etsy offers an opt-out: Shop Manager → Settings → Options → "Choose how you sell to GPSR states" lets you exclude EEA and Northern Ireland buyers, who then cannot check out with your items. That protects you from the requirement — at the cost of the entire EU market.
How do I fix it? (step by step)
There are two routes; Etsy says either one is sufficient.
Option 1 — shop level (fastest if all your products share one manufacturer):
- Go to Shop Manager → Settings → Partners you work with.
- Click Add economic operator.
- Enter the operator's name, address, and contact details, then click Save operator. (This can't currently be done from the Etsy Seller App — use a browser.)
Who is the economic operator? If you manufacture in the EU, it is usually you. If you manufacture outside the EU, the GPSR requires an EU-based Responsible Person (for example an Authorized Representative) — Etsy points sellers to third-party providers such as Cert-Rep and International Associates in How to Add an Economic Operator. If you don't have a Responsible Person yet, appoint one first; there is no way to fill this field truthfully without one.
Option 2 — listing level (per product):
- Open the listing in Shop Manager → Listings and scroll to the Product safety section.
- In Manufacturers, enter who actually made the item — name, address, and an electronic contact (for handmade goods, usually you).
- If the manufacturer is outside the EU, add your EU Responsible Person's name and contact details as well.
- In Product safety info, add the warnings relevant to your item: age restrictions, small-parts or choking hazards, flammability or battery warnings, disposal instructions, care and safe-use instructions.
- Publish the listing and repeat for every post-December-2024 listing shipped to the EEA/NI.
Behind those fields, the GPSR also expects you to actually have the underlying paperwork: an internal risk assessment, technical documentation, and correct label content for each product. That's the part most sellers get stuck on — and it's exactly what EUSellKit generates for you.
How do I prevent it?
- Make the Product safety section part of your listing routine. Fill in Manufacturers and Product safety info on every new listing before publishing, not after a warning arrives.
- Keep the shop-level economic operator entry current. If your Responsible Person, address, or contact email changes, update Partners you work with the same week.
- Keep a documentation pack per product. Market surveillance authorities (and Etsy, if an authority contacts them) can ask for your risk assessment and technical file. Having them ready turns a stressful email into a five-minute reply.
- Check your trader status. Your Trader / Private individual selection in Seller details determines which obligations Etsy applies to you; make sure it reflects reality.
Official sources: Etsy — What is the GPSR? · Etsy — How to Add an Economic Operator · Etsy Seller Handbook — GPSR update · Regulation (EU) 2023/988 (GPSR)
This page explains a platform notification for information purposes and is not legal advice.
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